What is mobile marketing and what does it cover?
Mobile marketing reaches users on smartphones and tablets through SMS/WhatsApp campaigns, push notifications, in-app messaging, mobile-first web ads, ASO, location-based targeting and influencer/UGC content optimised for vertical formats.
How is mobile marketing different from regular digital marketing?
Mobile users have shorter attention, smaller screens, location context and immediate purchase intent. Mobile marketing tunes creative, copy length, page speed (LCP under 2.5s) and conversion flows specifically for that behaviour.
Do you handle SMS and WhatsApp marketing campaigns?
Yes. We design opt-in flows, run SMS broadcast campaigns, build WhatsApp Business API journeys, transactional templates, broadcast lists and chatbot funnels, all DLT/template-approved and TRAI-compliant in India.
What does a mobile marketing retainer cost?
Monthly retainers start at ₹25,000 for SMS + WhatsApp campaign management, going up to ₹1,50,000+ for full-stack mobile programs spanning paid mobile media, in-app A/B tests, ASO, push and location targeting.
Do you optimize mobile websites for Core Web Vitals?
Yes. We tune LCP, INP and CLS for sub-2.5s mobile loads, implement responsive image sets, lazy loading, critical CSS, AMP where applicable and remove third-party tag bloat that kills mobile conversion.
Can you track app installs and in-app conversions?
Yes. We integrate AppsFlyer, Adjust, Branch or Firebase, set up SKAdNetwork conversion values for iOS, deep links, deferred deep links and full-funnel install-to-revenue attribution across paid and organic mobile channels.